CRAFT

ELEGANCE IN MOTION - LANVIN
B.Y.E STUDIO

Shortlist

Title of Piece:	ELEGANCE IN MOTION
Brand:	LANVIN
Production Company:	B.Y.E STUDIO
Model(s):	Coline Omasson
Director:	Benjamin Millepied
Producer(s):	Guillaume de Bary
Editor:	Everest Studio
Director of Photography:	Andre Chemetoff
Costume Design:	Lanvin
Additional Credits:	Stylist: Ludivine Poiblanc
Additional Credits:	Music: Snow Under Moonshine, Blondine Morisson - Paz a Pas Records
Instagram Tag:	@lanvin @benjaminmillepied @colineomasson @ludivinepoiblanc #eleganceinmotion
Short Synopsis:	The short film -titled Elegance in Motion, showcases dancer and model Coline Omasson dressed in the house’s iconic charmeuse gowns and ballerina flats, projecting the quintessential Lanvin woman. “With this film I wanted to create a Gesamtkunstwerk of sorts. A dance that connected and reflected everything that is Lanvin through the beautiful performance of Coline”, remarked Millepied, referring to the 19th century German concept of a ‘total work of art’. Elegance is given form and life in a tribute to an artistic medium greatly admired by Jeanne Lanvin herself. “French elegance, refinement and creativity are on display in the freedom of her body in movement. In the dance, she becomes one with the music, the movement, the dresses. Her inner life, her freedom of expression, are expressed in a fleeting, ephemeral moment of grace”, comments Millepied before offering insights into his creative process: “It was largely improvised; Coline danced as she felt in the moment, and we were there to capture it in what seemed the most appropriate, unobtrusive, and delicate way”.