BERLIN FASHION FILM FESTIVAL 2022 (Best Fashion Film)

The Era of bosie - Achill - bosie JPG
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The Era of bosie - bosie
Achill

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The Era of bosie - bosie - Achill

Shortlist

Title of Piece: The Era of bosie
Brand: bosie
Production Company: Achill
Client: Bosie
Agency: Socialab
Director: ANGIE SU
Producer(s): Mika Tong
Creative Director: Socialab
Editor: Erjun Peng
Director of Photography: Arden Tse
Production Design: Mingway
Costume Design: bosie
Visual Effects: Xin Liu & Crystal Ding
Writer: ANGIE SU
Short Synopsis: Pioneering at the unisex fashion trend amongst Gen Z, Bosie, a China-based aspiring brand, rolls out its first-ever fashion campaign celebrating the diversity in gender and sexuality. “The Era of bosie”, resists the stereotypical formulas of traditional commercials. Instead, it harnesses a surrealistic fantasy to sketch an intergalactic journey of exploring self and finding home, where the boundaries of gender disappear eventually. From a perspective of a mysterious traveler, you will be transported to different worlds where you are able to flee from reality and experience the unexpected wonder.
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