BERLIN FASHION FILM FESTIVAL 2022
(Best Fashion Film)
The Era of bosie - bosie
Achill
Shortlist
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Title of Piece:
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The Era of bosie |
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Brand:
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bosie |
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Production Company:
|
Achill |
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Client:
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Bosie |
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Agency:
|
Socialab |
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Director:
|
ANGIE SU |
| Producer(s): |
Mika Tong |
| Creative Director: |
Socialab |
| Editor: |
Erjun Peng |
| Director of Photography: |
Arden Tse |
| Production Design: |
Mingway |
| Costume Design: |
bosie |
| Visual Effects: |
Xin Liu & Crystal Ding |
| Writer: |
ANGIE SU |
| Short Synopsis: |
Pioneering at the unisex fashion trend amongst Gen Z, Bosie, a China-based aspiring brand, rolls out its first-ever fashion campaign celebrating the diversity in gender and sexuality. “The Era of bosie”, resists the stereotypical formulas of traditional commercials. Instead, it harnesses a surrealistic fantasy to sketch an intergalactic journey of exploring self and finding home, where the boundaries of gender disappear eventually. From a perspective of a mysterious traveler, you will be transported to different worlds where you are able to flee from reality and experience the unexpected wonder.
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JPG
VIMEO
2m:13s
