BERLIN FASHION FILM FESTIVAL 2022
Best Art Direction (2022)
BERLIN FASHION FILM FESTIVAL 2022 (Best Art Direction)


Reincarnation - Ayvee x H.O.L.
Student Film

Official Selection
Title of Piece: | Reincarnation |
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Brand: | Ayvee x H.O.L. |
Production Company: | Student Film |
Client: | - |
Agency: | - |
Director: | Alica Velmoznyj a.k.a. Ayvee |
Producer(s): | Alica Velmoznyj a.k.a. Ayvee |
Art Director: | Alica Velmoznyj a.k.a. Ayvee |
Creative Director: | Alica Velmoznyj a.k.a. Ayvee |
Editor: | Alica Velmoznyj a.k.a. Ayvee |
Director of Photography: | Alica Velmoznyj a.k.a. Ayvee |
Production Design: | Alica Velmoznyj a.k.a. Ayvee |
Costume Design: | Hi On Life (H.O.L.), Dörpwicht |
Hair & Makeup: | Gülcan Kavzan, Ayse Kilinc, Ann-Kthrin Erler |
Music/Sound Design: | Alica Velmoznyj a.k.a. Ayvee |
Casting Director: | Alica Velmoznyj a.k.a. Ayvee |
Visual Effects: | Alica Velmoznyj a.k.a. Ayvee |
Writer: | Alica Velmoznyj a.k.a. Ayvee |
Props Stylist: | Ayvee, Meike Lütge-Kalberlah, kalina Krutisch |
Additional Credits: | Camera: Miles-Vincent Kleveman |
Additional Credits: | Lighting: Tobias Heidenbluth, Lea Siebler, Brandon Molderhauer, Jannis Welters |
Additional Credits: | Scenography: Maren Buß |
Additional Credits: | Music Soundtracks: The Racer by Tristan Barton, I’ve Got Rhythem by Moarn and Music Licence: Artist |
Additional Credits: | Models/Actors: Lea Sophie Köhler, Nikos Jan Komiago, Fleur Naemi Boemigan, Matteo Simbula, Evelina Müller |
Instagram Tag: | Crew Members are: @ayvxx @vingt1oo @t0bui @nikoskomiago @fleur.bmg @__leasophiee20__ @_matteosimbula @guelcan_k_makeupartist @lazey @annkatrinerler @vula.beaute @janniswelters @brandon.moldenhauer @mephistostochter @_fyra_ @ascensid @_skinnyjess_ @ben_boruhov Designers are @hionlife_2.0 & @doerpwicht |
Short Synopsis: | I challenged myself to work with two 1,50m "models" as the leads and make them look beautiful and desirable. I wanted to show that typical model measurements are not necessary to make clothes look desirable! The vision for "Reincarnation" was to play with different genres: fashion film, thriller, commercial, elements of phantasy, and experimental. The focus was the story. The film shows a group of young greedy criminal faux. The art piece they plan on stealing works as a portal to a parallel dimension that makes them see the power of clothes. What do clothes and style mean to you? I believe that the function of clothes is much deeper than most people realize. I would like to see fashion films include more complex storylines. These would make them not just visually pleasing but intellectually as well. |