EXPERIENTIAL

OSCURIDAD ILUMINADA - DANIEL BERRUECO
SINCOPE

Contender

Title of Piece:	OSCURIDAD ILUMINADA
Brand:	DANIEL BERRUECO
Production Company:	SINCOPE
Client:	DANIEL BERRUECO
Agency:	SINCOPE
Model(s):	GLORIA MONTIEL & VÍCTOR CONTOR
Director:	ARIANNA MARISCOTTI
Producer(s):	SINCOPE
Editor:	VIRGINIA PINTO
Director of Photography:	LUCÍA LEÓN
Art Director:	SINCOPE
Creative Director:	SINCOPE
Production Design:	SINCOPE
Costume Design:	DANIEL BERRUECO
Hair & Makeup:	LYDIA LÓPEZ
Music/Sound Design:	PABLO CIORDIA
Casting Director:	ARIANNA MARISCOTTI
Additional Credits:	1AC: BÁRBARA RODRÍGUEZ
Additional Credits:	AD: CLARA RIVERO
Additional Credits:	CHOREOGRAPHY: MARTA MAÑAS
Additional Credits:	STEADYCAM: JUANMA PICAZO ORTEGA
Additional Credits:	COLOR GRADING: LUCÍA LEÓN
Additional Credits:	STILL PHOTOGRAPHY: FRANCISCO FRÍAs & NICOLÁS SANTOS
Additional Credits:	RUNNER: ÓSCAR ESTRELLA & ANGÉL ROJAS
Instagram Tag:	company @sincope director @ariannamariscotti DOP @lole.on #fashionfilm #oscuridadiluminada
Short Synopsis:	It is more than a fashion collection, it is a story of the epic journey that follows Lucian, a warrior tormented by a dark past, in his search for a world where light and darkness exist in harmony. Defying his destiny, Lucian traverses forgotten lands and faces inner demons to discover a realm of balance and wisdom. His inner transformation and struggle to integrate darkness with light make him a spiritual guide, enlightening others on their own path to inner peace and understanding. Lucian’s legend inspires one to find the spark of light even in the deepest darkness, or vice versa, to find that glimpse of darkness in the full light. Every fabric, every garment, every outfit is filled with allegories that accompany it in the story, so that both make sense, but at the same time work separately. A fashion collection treated like an epic fantasy novel, transmitting a profound message; how duality is and how it can help you see the world from a more peaceful and calm perspective, through an easy-to-understand story and clothes that you can use. The protagonist of “Illuminated Darkness” will be called “Lucian Yami”, for the following reasons: Lucian: This name has roots in the Latin “Lucianus”, which in turn derives from “Lucius” meaning “light”. This could symbolize the light that is found in the darkness in your story. Yami: In Japanese, “Yami” means “darkness” or “darkness”. This could represent the darkness that is illuminated in your story. Therefore, “Lucian Yami” could be interpreted as “the light in the darkness”. This name combines both Western and Eastern influences, reflecting the fusion of cultures in your designs.