LUXURY
Perfume & Cosmetics (2024)
LUXURY (Perfume & Cosmetics)
JPG
MP4
2m:40s
Memory Experiment - Maison Margiela Fragrances
SPOA STUDIO
Shortlist
Title of Piece: | Memory Experiment |
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Brand: | Maison Margiela Fragrances |
Production Company: | SPOA STUDIO |
Model(s): | Alex Consani, Cici Xiang, Tanner Reese, Serena Motola, Jordan Hames |
Director: | Gabriel Popoff |
Producer(s): | Emma Bron |
Editor: | Celeste Pigeau |
Director of Photography: | Raphaël Bourdin |
Art Director: | Gabriel Popoff |
Creative Director: | Jean-Noël Frézal |
Production Design: | Camille Blot |
Hair & Makeup: | Ludivine François & Barthélémy Joris |
Music/Sound Design: | Bon Enfant Production |
Additional Credits: | Line Producer : Andrea Jouannet |
Additional Credits: | Color Grader : Nadia Khairat |
Additional Credits: | CEO Agency : Orel Simon |
Additional Credits: | Production manager : Théo Dikoumé |
Additional Credits: | Art director assistant : Julie de Haldat du Lys |
Instagram Tag: | @spoastudio @spoagency @gabpopoff @raphbourdin @emmabrn @andrea_jouannet @bonenfantproduction @celeste.pigeau @nadia.khairat @jnofrezal @orelsimonspoa @curatr.paris @theo_dikoume |
Short Synopsis: | New campaign for Maison Margiela Fragrances, the films revolve around the concept of the conscious/subconscious and the experience evoked by fragrances. The characters in each film find themselves in a timeless universe, the immaculate white Margiela Lab, and are then swept into the whirlwind of the subconscious after spraying on the perfume. This dreamlike experience is filmed on 35mm film to bring out all the power and uniqueness of the images and the concept. |